Transform touch points into customer value catalysts and build your customer value
optimization roadmap with our two-day discovery analysis workshop.
Invest Two Days to Build a Roadmap to Unprecedented ROI
Everyday, your organization interacts with customers through numerous touch points – Sales, Marketing, Customer Care, etc. But, is your company intelligently addressing the individual customer’s need with the right incentives at the exact moment of customer contact?
The challenge facing many companies is to cohesively and strategically transform every customer contact experience into a catalyst that optimizes that customer’s value. A unified approach is the only way to make this happen and achieve dramatic improvements in operational revenues, profit and effectiveness.
What Operational Changes Most Likely Will Influence Customers to Buy More or Upgrade…or Prevent Them from Churning?
It’s not guesswork; it involves comprehensive analysis and understanding of customer behavior and the associated operational efficiencies that enable you to manage your business more profitably. Customer Chemistry’s two-day Customer Value Optimization workshop lays the foundation for a unified approach to optimizing customer value. A global telecom provider, and Customer Chemistry client, engaged in this process and posted a record $100M increase in revenue due to campaign uplift, a $1B improvement in operational cash flow, and a 40% reduction in customer churn rates.
How Much Should You Invest to Acquire or Retain a Particular Customer?
All customers are not created equal. Learn how critical it is to your company’s success to determine accurate Customer Lifetime Value (CLV) for every one of your customers. Join other Customer Chemistry clients in gaining unique and actionable business and operational insight following a thorough analysis of your customers’ behavior, including root causes, and potential ROI for optimizing each customer touch point.
At the end of this session, you will have a definitive and scalable roadmap outlining how to build stronger and more profitable relationships with your customers.
Your Peers from Throughout the Organization Will Be in the Room
The Customer Value Optimization workshop brings together all key touch point stakeholders. Only through purposeful collaboration, based on a unified strategy, can you truly improve the customer experience and optimize customer value.
Marketing ~ Service & Repair ~ Business Development
Sales ~ Finance ~ Product Development
Customer Care ~ Operations ~ Communications
IT ~ Call Center ~ Engineering
What’s In It for Me? Demystify and Discover Benefits of Customer Value Optimization
Customer Chemistry’s Discovery Analysis:
- Assembles key stakeholders to create a unified vision.
- Delivers detailed ROI analysis on the financial impact of operational changes to key customer touch points.
- Provides a Customer Value Optimization roadmap outlining the tasks, people and time required for you to attain the financial ROI.
- Culminates in a final presentation comprised of all the required materials to support a detailed review session with executive stakeholders.
More Dynamic and Actionable Than a Long-Term Strategy or Annual Objectives…
This is Today’s Transformation Roadmap for Now and the Future
Customer Chemistry specialists will work with your team to:
- Define and prioritize business objectives.
- Determine required elements for success.
- Identify solutions that will deliver quantifiable value against stated business objectives.
- Create a roadmap that details how to obtain desired state and maximum returns.
Discovery Analysis Overview
Meeting Objectives:
- Define and prioritize business objectives.
- Establish a joint understanding of information sources, potential value, and completeness of information.
- Determine elements for success.
- Establish detailed roadmap.
Desired Outcomes:
- Provide a roadmap that outlines recommendations to get to desired state and maximum returns.
- Identify the solution that will deliver quantifiable value against the stated business objectives.
- Deliver an Executive Briefing (two weeks after the Discovery session).
Click here to download a 4-page PDF overview of our Two-Day Discovery Analysis.
For more information or to proceed with a Two-Day Discovery Analysis, please call us at 571.643.0840 or email us at info@customerchemistry.com.